What is an Effective Business Organization? The answer to this is wide and varied. But one aspect of business is often neglected. This is business writing.
Effective business communication is important for day-to-day business. It also dictates whether the company is looking for or losing money. It also has an impact on business at different levels from individuals to corporate executives
. Information Brokerage
The core role of business writing is to share information in an organization. Regardless of whether it is the latest sales statistics or sales forecasts, business plans, marketing suggestions, proper disclosure is indispensable. The success of a business organization depends on the quality of information passing through people
. Proof of Action
Another reason why people communicate, justifies or explains action. An example of this is an incident report. The person explains what happened to the company to better understand the event. Certificates and explanations require that the author should make the statement as clear as possible.
3rd Influencing Action
Business writing is often a way of influencing other people. A good example of this is the presentation of a business proposal, marketing plan or project proposal. By explaining the relevant information, the author seeks to influence the decision. Influencing others is the hallmark of effective business communication.
4th Good or Bad News Service
Workplace is a dynamic place. It offers employees both daily, good and bad news. Proper business communication means bad news is properly written to soften the blow. Likewise, good news should only be emphasized. Starting from raising earnings, it depends on the sharing of company results. On the other hand, it offers gloomy realities such as suspension or even dismissal.
5th Direct Action
Finally, effective business writing is designed to guide the reader to the right steps. Many corporate documents, such as SOP manuals, employee manuals, technical instructions, and the like, contain explicit information. In order for corporate correspondence to direct the employee's work, it must be clear and concise. Unfortunately, many communication errors are not made clear and controversial.
For the five reasons behind corporate correspondence, the author can effectively write business communications. In addition, the style of writing is clear and is derived from effective business writing.